West and Central Africa region
Revenue contribution to Group
R31 115 million
West and Central Africa regional contribution to Group total
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| 227,7 |
|
27 999 |
|
31 115 |
|
16 601 |
|
6 529 |
|
7 915 |
| 44% |
|
46% |
|
43% |
|
52% |
|
55% |
|
52% |
|
Country contributions to WECA region total
Subscribers %

|
Capex %

|
Overview
The WECA region provided the second-highest
revenue and highest EBITDA contribution to the
Group. The region continues to show significant
opportunities for growth given low regional
penetration of 28% and a healthy economic
environment with average GDP growth of between
4% and 6%.
Performance
Subscribers increased by 43% to 28 million. ARPU
declined by approximately USD1 to USD3 across
most markets, which is consistent with increased
penetration into lower-use segments. ARPU declined
by USD5 in Côte d’Ivoire due to a drop in prices and a
reduction in prepaid MOUs from new customers.
Operational
The year was characterised by an accelerated roll
out of the network to address capacity and quality
constraints, particularly in Nigeria and Ghana. Nigeria continues to be the major
contributor to the region, increasing
subscribers by 34% to 16,5 million,
which is eff ectively 59% of the total
WECA subscriber base. The medium‑ and
smaller‑sized countries are also showing
strong growth. Ghana increased subscribers
by 55% to 4 million and Côte d’Ivoire by
65% to 2,7 million. Cameroon increased its
subscribers by 44% to 2,6 million, despite the
impact of the numbering change plan in the
first half of the year.
Competition has increased significantly
across the region with an influx of new
providers. Ghana, Benin and Guinea Bissau
were rebranded during the year and
this, together with an enhanced value
proposition in all markets, has assisted in
addressing competition.
Outlook
There will be significantly increased
investment in infrastructure to meet demand
and improve network quality, given the
strong growth expected from the region.
There are a number of opportunities
to extract regional synergies such as leveraging common products, services and
infrastructure through a more systematic
implementation of regional hubs. We will
also focus on enhancing our offering in line with the converging telecommunications
industry.
The regulatory environment continues
to be challenging in a number
of markets and we will continue
to focus on building constructive
relationships with the regulatory
authorities.
MTN Nigeria
Nigeria market information and results
|
| |
|
2007 |
2006 |
|
| Population (million) |
|
141 |
139 |
| Mobile penetration (%) |
|
28 |
19 |
| Market share (%) |
|
43 |
46 |
| Market sizing (million) (2012) |
|
80 |
|
| Shareholding (%) |
|
82 |
|
| Launch date |
|
Aug 01 |
|
|
Mobile penetration (%)

Overview
MTN Nigeria increased its subscriber base
by 34% to 16,5 million subscribers and
maintained its leadership position with market
share at 43%, despite network capacity and
quality constraints and a highly competitive
environment. This performance was achieved
through a combination of an effective
value proposition, strong brand preference,
competitive pricing and an improving
Nigerian economy. Accelerated infrastructure
roll out in the second half of 2007 helped to
address network quality and capacity issues.In addition, MTN Nigeria has not embarked on
any promotional activity during the second
half of the year.
During the period, ARPU declined from
USD18 to USD17, consistent with increased
penetration into the lower-use segment of
the market.
On 18 February 2008, MTN International
disposed of an overall equity interest of
5,96% in MTN Nigeria for US$594,5 million as
part of the private placement, reducing its
interest to 76,8%. Results for 2007 do not reflect
this change in shareholding.
Market environment
The Nigerian economy remained strong with
GDP growth of 5% and disposable income
of approximately USD900 (2007) and this is
anticipated to increase to USD970 in 2008.
These improvements are underpinned by
increased local and foreign investment,
the benefits of structural reforms that
government has implemented over recent
years and a high oil price. All indications point
to the emergence of a vibrant middle class,
with additional opportunities in the youth,
rural and grassroots markets.The size of the Nigerian market is estimated
to be 80 million subscribers by 2012. This
estimation is based on the growing economy
boosting consumer purchasing power and the
prevalence of dual and triple SIMS.
General elections held in April 2007 led toa change in government in May 2007.
MTN remains the market leader, with market
share of 43%. The Nigerian market is highly
competitive with an influx of new providers
with strong potential to compete. Two new
GSM licences were awarded during the
period and will begin commercial activities
in 2008. Two additional CDMA operators
and a satellite data services operator are
also expected to launch in 2008. There has
been significant investment in PTOs by major
international operators that want to compete
in the broadband corporate market.
Products
During the period a number of products and
innovations were launched such as GPRS
roaming, Edge and Blackberry services.
Capex (R million)

Subscribers (000)

ARPU (USD per month)

Infrastructure
There have been considerable network
challenges, largely due to insufficient capacity
and voice quality. Power supply issues in
Nigeria continued to affect performance.
Significant improvements were made to the
network, particularly in the second half of
the year, with 785 base transceiver stations
and transmission sites commissioned,
bringing the total number to 3 422 sites.
Approximately 77 sites have now been
integrated with 3G technology. Going
forward, the data business is poised for a
large scale upgrade.
The Lagos Metro (82km) and Niger Delta
(342km) fibre optic cabling were completed
in the second half of 2007. The integration
and commissioning of the IP/MPLS
backbone to service corporate customers
has significantly increased capacity.
During the year, R4 789 million was invested
in infrastructure development.
Distribution
MTN Nigeria’s distribution points are
segmented into wholesale and retail.
The wholesale channel is well suited to
the Nigerian market and now generates
the majority of prepaid business. In total,
MTN Nigeria reaches its market through
202 active appointed distributors. There
is a second/third tier of distribution
totalling 22 877 points identified through
existing distributors. In addition, there are
30 000 informal distribution points that are
identified by third-party contractors. Twelve
service centres are currently in operation
to support retail offerings with 26 Connect
Stores located in strategic areas.
Regulatory
There has been an increased level of scrutiny
on the performance of network operators,
especially in terms of quality of service. In
the second half of the year, the Nigerian
Communications Commission (NCC) issued
a directive to operators to pay compensation
to subscribers for failing to achieve prescribed quality thresholds. MTN Nigeria
and another operator have challenged this
and the matter remains pending in court.
There has been full liberalisation and
commencement of a unified licensing
regime, which has provided more certainty
to the Nigerian market.
The NCC has begun consultations for the
implementation of number portability, which
is likely to be introduced during 2009.
MTN Nigeria was awarded a 15-year 2GHz
spectrum licence on 1 May 2007, at a
cost of USD150 million, for the delivery of
3G services. In addition the UASL licence was
extended for five years.
Looking forward
The outlook for MTN Nigeria is positive with
strong growth in subscribers expected to
continue. MTN Nigeria aims to maintain its
leading market position given its strong
brand preference and an effective value proposition. The operation will also leverage
on MTN’s sponsorship of the MTN Africa Cup
of Nations.
MTN Nigeria will continue to invest in
improving the capacity and quality of the
network. The network roll out plan has been
modified and the operation is now better
positioned to adapt to growing demand and
quality requirements.
The Nigerian market is ripe for convergence
services and hence there will be increased
focus on data and non-traditional
telecommunications such as 3G and the
internet. The operation will also focus on
regional benefits such as unified products,
services and tariffs and a rural telephony
project will be deployed.
MTN Ghana
Ghana market information and results
|
|
2006 |
|
| Population (million) |
22,9 |
22,4 |
| Mobile penetration (%) |
33 |
22 |
| Market share (%) |
52 |
52 |
| Market sizing (million) (2012) |
15 |
|
| Shareholding (%) |
98 |
|
| Launch date |
Nov 96 |
|
|
Overview
MTN Ghana delivered a good performance
for the year ended 31 December 2007.
Subscribers increased by 55% from 2,6 million
to 4 million and market share was maintained
at 52%. This was largely underpinned by
improvements in network coverage and
quality and an enhanced competitive
proposition. The operation was rebranded
MTN Ghana in August 2007.
ARPU decreased from USD17 to USD15 due to increased penetration and reduced tariffs.
Cost efficiencies were maintained despite
electricity supply constraints in the first half
of 2007.
Market environment
Ghana’s economy continues to perform well
with average GDP growth of 6,2% for 2007
reflecting increased investment, particularly in
construction as well as strong performances
in the mining and tourism industries. Private
consumption is expected to remain buoyant,
assisted by higher wage increases and the
benefits of the MTN Africa Cup of Nations
football tournament.
Ghana has become an increasingly
competitive environment with four mobile
operators. A foreign operator has purchased a
majority stake in one of the non-performing
operators, which is expected to launch in the
second quarter of 2008. There are currently
five mobile licences in issue. The regulator has
indicated that another licence may be issued
in future. The proposed 10 PTO licences have
not materialised to date.
Products
MTN Ghana has enhanced its customer
proposition with a strong focus on product
development. A new segmented tariff
offering was launched as part of the
rebranding campaign in August 2007. New
products included GPRS roaming, Please call me, Me2U, Access 4 Life, SMS Chat and Ring
Back Tones. The peration also launched
international calls at local call rates to
MTN operations in the WECA region.
MTN Ghana’s marketing strategy is focused
on leveraging music and football platforms.
In line with this, the operation hosted the
MTN Africa Cup of Nations football (Afcon)
tournament between 20 January 2008 and
10 February 2008 as part of its focus.
Infrastructure
The capacity and quality of the network was
significantly enhanced with the number
of base transceiver stations increasing by
718 to 1 660 and four new switches rolled
out, increasing the number to 14 switches.
At 31 December 2007, geographic coverage
was 28% and population coverage was
72%. The benefits of the roll out were
highlighted when peak-hour congestion
more than halved over the period. These
network improvements were facilitated by
outsourcing site-building operations.
Over 1 600km of fibre network is planned
for 2008, with trenching on metropolitan
rings and national routes under way. The microwave backbone transmission rings are
substantially complete although upgrades
are a continual process.
R1 239 million was invested in infrastructure
over the period to enhance coverage and
network quality.
Capex (R million)

Subscribers (000)

ARPU (USD per month)

Distribution
During the period, there was heightened
focus on increasing accessibility and driving
sales through the regions. The regional
branches have been restructured under
the sales and distribution executive and
distribution points are being decentralised,
with regional dealers now supplied by
regional distribution points.
Distribution channels were expanded with
13 exclusive super dealers, 28 service centres,
12 Connect Stores and 73 000 points of
presence. Electronic voucher distribution
(EVD) has now been opened up to all primary
dealers and their subdealers.
Regulatory
MTN Ghana has a constructive relationship
with the regulatory authorities who support
the operation’s plans and processes to
address quality issues. Interaction was
strengthened by the appointment of a
corporate services executive during the early
part of 2007.
MTN Ghana has applied for a 3G licence
which is expected to be issued in early 2008.
WiMax licences are likely to be issued later in 2008. Interconnection termination rates
were reduced in April 2007 with no further
reductions expected during 2008.
Regulatory fees were increased from a
flat USD750 000 per annum to 1% of
revenue with effect from 1 January 2008.
It is expected that communications tax of
between 4% and 6% of revenue will be
implemented during 2008.
Looking forward
MTN Ghana is focused on improving its value
proposition through competitive pricing,
innovative product offerings and improved
network quality and capacity.
MTN Ghana is now well positioned to embark
on a comprehensive corporate and postpaid
strategy by introducing advanced products
for discerning subscribers. These include
internet services, managed data services,
mobile money, 3G deployment and WiMax.
MTN Ghana will focus on increasing regional
sales through the expanded distribution
network and improving public access
through initiatives such as village phones. The
operation will also continue to leverage the
benefits of MTN’s West African presence.
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